A Full Service Podcast Agency built for Community-Centered B2c and B2b Companies
Figuring out where to start with a podcast is hard. There’s a lot of “stuff” involved. Things like storytelling, cover art, interview techniques, hosting, recording platforms and equipment.
It’s okay. It doesn’t have to be hard. With one of our packages, you get everything needed to launch and grow your customers’ favorite show.
Our Podcast Series Campaigns are broken down into three development phases.
Phase 1: Pre-Production (Strategy)
Phase 2: Production (And Action!)
Phase 3: Post-Production (Build Out Episode Assets Scheduled Release, and continued feedback for improving process + episode content, season after season.)
Phase 1: Pre-Production Services Costs
Based on what your development needs are, we set up a straight forward consulting fee for establishing:
overarching podcast market strategy, goals, and KPIs
podcast branding
podcast value proposition
podcast assets: designing intro, outtro video assets and video brand kit
podcast intro musical soundscore + graphics
templates for introducing guests
grooming host for refining interview tactics + on camera technique, and styling
guidance on podcast cover art and creative direction
setting up hosting platforms and podcast directories on all major podcast platforms
pitch deck for podcast guests
building your dedicated video podcast YouTube Channel (if applicable)
guide your marketing team in developing a seamless podcast guest onboarding process to ensure an excellent guest experience (one of the most critical parts!)
guidance to your key team members on critical podcast guest booking experiences
crafting, filming + photographing virtual set design on-location (if relevant)
Expect this part of the process taking 6-12 weeks for execution of full service customization if we’re starting from ground zero (production may begin during this process.) This package will be tailored to your brand needs. Our pre-production consulting fees for this phase typically range from $8,000 to $32,000 depending on your development scope.
Phase 2: Production
References To Podcast Set Design Examples
Already have production handled, just need a partner to handle post-production editing?
If you’ve got production handled, and you’re just looking for a post-production partner, skip the production part, we’ll manage your post-production workload. We gotchu!
Phase 2: Production Services Costs
Lights, camera, action! And we’re rolling! Phase 2 is all about actively recording. We highly encourage our clients to batch record; it’s our signature way we aim to maximize and be economical in your investment in production costs. Through blocking 2-3 days committed to recording, we’ve found this is one of the most successful and efficient ways to ensure a sustainable podcast production.
We do offer individual episode recording rates; however we highly encourage our Clients to batch record to optimize their investment in production time for you to record your show sustainably, season after season.
Q: How many episodes can I record in a single day?
A: This answer depends largely on your host’s energy, and stamina. Hosting 60-120 minute conversations back to back can be energizing to some hosts, and draining for others (hence, we do this with our clients every 1.5 - 3 months to keep it sustainable!) Our all-time record was seven episodes of our own show in a single day. I (Shelby) had to stare a blank wall and think about nothing for the next two days to recover after talking and being “on” for over eight hours straight. :)
That being said, we encourage our clients to set reasonable expectations and aim for 2-4 episodes per day of shooting (think: 2 episodes in the morning, give your host a break for lunch and to refresh, then schedule 2 in the afternoon/evening), with 2-4 consecutive days of production to knock out the majority of each season’s content (8-12 episodes, depending on your goals for the platform.)
Q: What if some of my guests are in-person, and others are going to be virtual sessions?
A: That’s no problem! We separate production costs from post-production costs so you can tailor each season to exactly what your production needs are. If you have international guests where it isn’t feasible to host in-person, we offer our remote recording production package at a per episode fee so you can customize it to your schedule demands.
Phase 3: Post-Production Services Costs
Based on your budgetary requirements and team bandwidth for asset placements with your existing content strategies, find the frequency of video podcast episode releases that works for you.
Every package comes with the support you need
✅ Weekly Consulting
Every podcast evolves over time. When working with us, we’ll jump on a weekly or bi-weekly status call (depending on your show needs) to talk through any new ideas, host questions, stylistic feedback, challenges, or other questions you may have.
✅ Graphic Design
Repurposing is a major benefit to podcasting. With all our plans, we create original designs for social images, videos, sliders, and more. Keep your show fresh and stand out.
✅ Podcast Hosting
We’ll take care of your hosting platform for you. We’ll get the show set up, ensure it’s connected to all the major platforms. The price of hosting is included in all of our post-production plans.
✅ Project Management
Every episode is tracked within our portal. We make it easy to submit new episodes for post-production, download episode assets, written content, and more. It’s the closest thing to an easy button you’ll ever see.
✅ Remote Recording Platform
We get your remote audio and video recording platform in place. This allows you to bring on guests from all over the world. The price for the recording platform is included in our remote recording service package.
✅ File Management
A podcast show has a lot of moving parts. There are audio files, video files, graphic design files and all of the final assets. When you work with us, we keep everything neatly organized in the cloud.
It doesn’t matter which package you choose, gain limitless content from each episode.
A single conversation. One podcast episode. This all leads to content you can publish every single day. When you get an episode recorded, here’s what you get:
A full episode in audio format to publish on your website, Apple podcasts and other platforms
A full episode in video format to publish on YouTube
Short videos of key highlights
Images of the best quotes
Detailed show notes (1,000 – 1,500 words)
Full-length transcripts manually reviewed & edited by our copywriters
Social posts to publish from your company’s profiles
PSA: You don’t have to struggle to launch
a podcast for your organization
🔮 🤔 Are you wondering how to come up with a name for your show? Should it be tied to your brand or not?
🔮 🤔 Struggling to figure out how to design your cover art? What other design assets do you need for a podcast?
🔮 🤔 Trying to determine how to lineup guests for your show? How do you ask them to come on? What do you send them beforehand?
🔮 🤔 Are you looking to determine the best hosting platform for your show? What about the best podcast player? Wondering how you get the episode on your website?
🔮 🤔 Still figuring out the best format for your show? What about the questions - how do you know you're asking the right questions?
🔮 🤔 Does your podcast need an intro? Should this be pre-recorded? Do you need a voiceover artist to do it? And what about an outro - what should I include?
🔮 🤔 Once you have guests lined up, what platform do you use to record the podcast? What happens if there are technical difficulties?
🔮 🤔 What should you put in show notes? What about videos? How do you create videos and get out on social?
We gotchu, boo. This is the stuff our dreams are made of (literally. Lots of editing dreams. It never stops.) Let us take the guesswork off your plate and create some clarity for an approach that feels good for your team and company growth goals.
Own Your Market. Tell Stories Worth Telling. Elevate Your Community.
Create powerful conversations and a presence that echos in your customers and communities lives. Schedule a call with us and let’s start building your company’s podcast today.
Other Helpful Resources, Case Studies, and Frequently Asked Questions:
Uncovering The Hidden Costs of Podcast Production
Which is better: Video Podcasting Or Audio-Only Podcasting?
Browse our Podcast Production Portfolio
Check out our podcast and see what made us fall in love with podcasting: The Ruby Hour Podcast